Element K was delighted to again participate in the Learning Technologies 2011 conference held last recently in London. Now in its 12th year, this event showcased organizational learning and the technology used to support learning at work.
We had plenty of traffic at our exhibit stand, and our outstanding Element K team in Europe did a great job keeping up with it. We noted that the conversations this year were generally at a deeper level than the ones in 2010. For instance, we found that many attendees already know of the massive breadth and depth of our off-the-shelf e-Learning and print courseware offerings. So while there was plenty of interest in these libraries, more of the inquiries were about additional learning and development needs that organizations have. As a result, we had just as many conversations about KnowledgeHub (our SaaS-based LMS), our powerful vLabs (virtual labs), bespoke/custom e-Learning development, and our new mobile learning services.
We were proud to be included in the Towards Maturity "treasure hunt" at this year's show, where visitors to our booth were given some combination of whitepapers I have authored, such as "Enterprise Mobile Learning and Development," "Web 2.0 and Social Learning Best Practices," and "Blending Web 2.0 Technologies with Traditional Formal Learning." Much thanks goes to Laura Overton for this brilliant idea to help us engage with and provide value to attendees.
In addition to the interactions at the stand, two of us gave presentations in the exhibit hall theatres. Andrew Tempest, our Director of Product Marketing, gave a presentation on "Emerging from the Great Recession: Trends Impacting Corporate Learning in 2011." This was an update on his presentation from last year's Learning Technologies event. And I delivered a presentation on the "Who, What, When, Where, Why, and How of Mobile Learning." Thanks to everyone who attended these two sessions, and who followed-up with questions or comments afterwards. And a special thanks to Hugh Alford for the review of my session at his blog.
In addition to the large exhibition, there was also a strong conference program "upstairs" at this event, with industry experts and book authors presenting on a range of topics. Numerous attendees have by now given their reflections and key takeaways from the conference, and my friend David Kelly (who wasn't even at this event!) has done us all a great service by gathering links to these at his blog.
Personally, this event meant a great deal to me for several other reasons:
- I speak at numerous events around the USA and Canada, but this was my first event in the UK. It was great to meet with so many current and prospective customers, and to learn of the similarities and differences in their needs from those on this side of the Atlantic.
- I was fortunate to meet several of the great learning professionals and thought leaders from the UK, who until now I'd only known from Twitter or their blogs. It was great finally meeting Clive Shepherd, Nick Shackleton-Jones, Karyn Romeis, and many more.
- Similarly, there were many of us from the USA who crashed this party, so it was great to connect with folks like Jane Bozarth and Clark Quinn again, both of whom have new books out (Social Media for Trainers and Designing M-Learning, respectively).
Overall, this was an outstanding event: if you've been on the fence about attending in the past few years, you really should make room in your calendar and your budget -- this show is a must-see!